Privacy and Cookie Policy

Privacy Policy

This Privacy Policy governs the manner in which Europens Limited (hereinafter “Europens”) collects, uses, maintains and discloses information collected from users (each, a "User") of the website, Europens’s mobile enhanced version of its online website and Europens’s mobile apps (together: the “Sites”). Europens is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.

Personal data

Europens will collect personal data from Users when Users place an order, subscribe to the newsletter, participate in a contest or promotion, respond to a survey or fill out a form.

Europens may process the following data: name, date of birth, gender, email address, billing address, shipping address, city, postal code, country, phone number, payment details, details of purchases, details on returned goods, correspondence exchanged between customer and customer service, language and sport interest. This information is used for creating the account of the User(s), for processing the orders, for supplying the ordered goods, for invoicing and for sending newsletters if the User subscribed to such newsletters.

For the exhaustive list of cookies we collect see the List of cookies we collect section.


If a User decides to subscribe to Europens’s mailing list, they will receive emails about Europens products, sales, promotions and store events. These emails may be personalized according to gender and the interest(s) a User indicates when he/she signs up for the newsletter. If at any time a User would like to unsubscribe from receiving future emails, a User may do so by following the detailed unsubscribe instructions at the bottom of each email or by contacting Europens via

Capturing User Feedback

Europens makes use of the services of third parties to capture feedback from its Users to improve the usability and experience of its Sites, email notifications and services. Europens would like your feedback on what parts of the Sites you like or what you would suggest to improve. Additionally, Europens might use the tools to conduct surveys to capture feedback about specific aspects of its Sites, email notifications or services. Neither Europens nor these third parties will use your personal data captured with your feedback for any other purpose than mentioned in this Policy or on the survey. Any personal data (e.g. email, phone number, address, etc.) provided with your feedback will only be used by Europens to contact you with further questions about your feedback, should Europens deem it necessary. If you have any further questions relating to how your personal data is used, please contact:

Storage period of personal data

Europens will store the personal data of a User for as long as necessary to deliver the order and for an additional period of two years after the transaction, unless a longer storage period is required by law. Europens will store the financial personal data of a User for as long as necessary to process payment and for invoicing and for an additional period of two years after the debt is paid, unless a longer storage period is required by law. Europens will store the personal data of a User necessary for communication of newsletters ultimately one year after the relationship between Europens and the User has ended or until the User requests Europens to delete the personal data for this purpose.

How Europens protects your information

Europens adopts appropriate data collection, storage and processing practices and security measures to protect against unauthorized access, alteration, disclosure or destruction of the User’s personal information, username, password, transaction information and data stored on or through the Sites.

Withdrawal of permission

The User has the right to opt-out of the use of his/her data by Europens for newsletters or other direct marketing purposes at any time. The User may do so by clicking the unsubscribe option at the bottom of each newsletter or by contacting Europens via

Finally, the User has the right to request an overview of his/her personal data processed by Europens and to request removal or correction thereof if they appear incorrect or irrelevant, by sending an email to, sending mail to the following address:

Europens Limited, Unit 9 Dickensons Lane, Woodside Green, London, SE25 5HJ, United Kingdom.

Providing and sharing your personal information

Europens may share a User’s personal data with third parties including companies affiliated with Europens, its logistics providers, workflow software supplier, email service provider, CRM provider, ecommerce platform provider and order management system provider if required to carry out the User’s purchases, returns, repairs and complaints. Europens may also use such third parties to send newsletters and other marketing/promotional communications and surveys to Users and to help Europens operate the Sites. These parties are contractually bound by Europens to only process data in accordance with Europens’s instructions. To the extent where these parties are located, they are bound by EU Standard Contractual Clauses to provide adequate safeguards to protect your data. Otherwise Europens does not provide the User’s personal data to others.

Third party websites

The Users may find advertising or other content on the Sites that link to the sites and services of Europens’s partners, suppliers, advertisers, sponsors, licensors and other third parties. Europens does not control the content or links that appear on these sites and is not responsible for the practices employed by websites linked to or from the Sites. In addition, these sites or services, including their content and links, may be constantly changing. These sites and services may have their own privacy policies and customer service policies. Browsing and interaction on any other website, including websites which have a link to the Sites, is subject to that website's own terms and policies.

Changes to this Privacy Policy

Europens has the discretion to update this Privacy Policy at any time. When Europens does, Europens will revise the updated date at the bottom of this page. Europens encourages the Users to frequently check this page for any changes to stay informed about how Europens is helping to protect the personal information Europens collects.

Contacting us

If a User has any questions about this Privacy Policy or the practices of the Sites, the User can contact us at:

How we use cookies

A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about webpage traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us. You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

List of cookies we collect

The table below lists the cookies we collect and what information they store.

Cookie NameCookie Description
FORM_KEY Stores randomly generated key used to prevent forged requests.
PHPSESSID Your session ID on the server.
GUEST-VIEW Allows guests to view and edit their orders.
PERSISTENT_SHOPPING_CART A link to information about your cart and viewing history, if you have asked for this.
STF Information on products you have emailed to friends.
STORE The store view or language you have selected.
USER_ALLOWED_SAVE_COOKIE Indicates whether a customer allowed to use cookies.
MAGE-CACHE-SESSID Facilitates caching of content on the browser to make pages load faster.
MAGE-CACHE-STORAGE Facilitates caching of content on the browser to make pages load faster.
MAGE-CACHE-STORAGE-SECTION-INVALIDATION Facilitates caching of content on the browser to make pages load faster.
MAGE-CACHE-TIMEOUT Facilitates caching of content on the browser to make pages load faster.
SECTION-DATA-IDS Facilitates caching of content on the browser to make pages load faster.
PRIVATE_CONTENT_VERSION Facilitates caching of content on the browser to make pages load faster.
X-MAGENTO-VARY Facilitates caching of content on the server to make pages load faster.
MAGE-TRANSLATION-FILE-VERSION Facilitates translation of content to other languages.
MAGE-TRANSLATION-STORAGE Facilitates translation of content to other languages.

This document was last updated on 1 February 2018.

Our Brands